Franchise With Us — Heels & Feels
Franchise With Heels & Feels

Your own classes.
Your own community.
Your own business.

Imagine owning your own H&F location. Building your own community. Running your own business, with eight years of brand building already behind you.

8 Years of H&F
15+ Locations
£999 One Upfront Fee
70k+ Classes Booked
27,000+ Community
8 Years of H&F
15+ Locations
£999 One Upfront Fee
70k+ Classes Booked
27,000+ Community
What this actually means

You run your own business
under the H&F brand.

You're not starting from zero. The brand, the method, the choreography, the systems — it's all already built. You bring the energy, the location, and the drive.

You need a minimum of two hours a week to run your classes. What you build beyond that is entirely up to you.

Women don't need a business degree or huge startup capital. They need consistency, energy, and a brand women already trust.

8
Years established
15+
Active locations
70k+
Classes booked
£999
One upfront fee
Built for women who want more

Not just teaching.
Building.

You don't need to be a professional dancer. You don't need a degree or a ready-made audience. You need drive, consistency, and the willingness to follow a proven system that's already working across the country.

  • Ready to commit to at least 2 classes per week
  • Want to build something real in your area
  • Passionate about the H&F brand and community
  • Willing to follow the H&F method and systems
  • Ambitious — income matters to you
H&F class in action
The investment

One fee.
Everything included.

£999
One upfront fee · Two-year term
📍
3-Mile Protected Territory
Your area is yours. No other H&F location within 3 miles.
🎓
Full Training Included
Learn the H&F method properly before you launch a single class.
🎵
Choreography Bank
30+ signature routines with playlists. Ready to teach from day one.
📅
Booking System Set Up
Full booking and payment system. You never touch a spreadsheet.
📣
Marketing Toolkit
Templates, brand assets, caption banks, social strategy. Done.
💳
Pay With Klarna
Spread your £999 fee into manageable monthly payments.
Real franchisees

This is what it
actually looks like.

Two women. Two different starting points. Both building something real.

Jade's H&F Birmingham class
Birmingham & Wolverhampton
Jade

Took over an existing H&F location and grew it to 200+ bookings a month across two locations. Started with the framework, built the rest herself.

Bookings/month200+
Monthly turnover£3,500+
Locations running2
"I never thought I'd be running my own business. H&F gave me the framework — I just had to show up."
Grace and her H&F community
Kingston
Grace

Started from zero. No existing community, no prior audience. Two classes a week. Now turning over £1,200–£1,500 a month and still growing.

Bookings/month100+
Monthly turnover£1,200+
Community at startZero
"It hasn't sunk in yet. The women as well wow. Thank you for trusting me, this is insane."
H&F community
H&F class
H&F class
H&F studio
H&F franchise
H&F event
H&F community
H&F class
H&F class
H&F studio
H&F franchise
H&F event
Earnings potential

See what your location
could earn.

Based on real H&F franchisee performance. Adjust the sliders to match your ambition.

Estimated monthly revenue
£1,120
Estimated annual revenue
£13,440

Based on your inputs. Actual figures depend on your location, pricing, and consistency. Studio hire is your main variable cost. Most franchisees pay £15–40/hr.

Find out if you're a good fit
Find out if it's for you

How ready are you
to franchise?

Five quick questions. We'll tell you exactly where you stand.

Before we begin

Tell Us a Bit About You

Pop your details in and we'll take you through five quick questions to see if H&F is the right fit.

Please pop in your first name and a valid email.

No spam. Just your result and next steps if your area's free.

Question 1 of 5
How long have you been dancing?
Question 2 of 5
What are you hoping to build?
Question 3 of 5
Have you run anything independently before?
Question 4 of 5
Can you commit to at least 2 classes per week?
Question 5 of 5
What best describes you?
Your result

Almost there

Enter Your Postcode

Every H&F location has a 3-mile protected radius. Let's see what's near you.

How it works

Six steps to
your first class.

01
Check Your Area

Enter your postcode. We confirm your territory is available before anything else.

02
Book a Discovery Call

A conversation with the H&F team. Your questions, your timeline, no pressure.

03
Reserve Your Territory

Secure your 3-mile area with your £999 fee. Klarna available.

04
Find Your Ideal Studio

We help you identify the right space in your area. You keep control.

05
Learn the H&F Way

Full onboarding, training, choreography bank, and system access.

06
Launch Your Location

First class live. Community starts. Your business begins.

Heard it. Here's the truth.

Common questions.

No. You need to be able to teach the H&F method — which we train you in fully before your first class.

Between £1,200 and £4,000+ per month depending on classes run and how you grow. Grace started from zero and hit £1,200–£1,500/month. Jade runs two locations turning over £3,500+ per month.

The £999 covers everything listed: territory, set-up, training, systems, and toolkit. You cover your own studio hire from ticket revenue. Small per-booking management fees cover HQ operations — discussed on your discovery call.

Minimum two hours for classes. Most franchisees spend 5–10 hours a week starting out. It scales with your ambition.

Each location has a 3-mile protected territory — no overlap, ever. Take the quiz above to check instantly if your area is available.

Yes — most franchisees start part-time. Two evening or weekend classes is enough to launch. Many build to full time once the income is consistent.

Ready?

Ready to build
your own location?

Take the quiz to get started. It takes five minutes and tells us everything we need to know.