This policy explains what personal data Heels and Feels Creative Ltd. collects, why We collect it, and what rights You have over it. By using Our website, booking a Class, or otherwise sharing Your information with Us, You agree to the practices described below.
Throughout this document, Heels and Feels Creative Ltd., respective management, employees, representatives, successors and assigns shall be referred to as “We,” “Us,” or “Our.” The person whose data We hold (“Participant” or “You”) includes anyone who books a Class, contacts Us, or uses Our website.
We are the data controller for the personal information described in this policy. This means We decide how and why Your data is processed, including when classes are delivered through one of Our franchise partners — Your data is collected and stored centrally by Us, not held independently by individual franchisees.
If You have any questions about this policy or how We handle Your data, contact Us at [email protected].
We collect information You give Us directly, information generated by Your use of Our services, and limited information from third parties such as Our booking and payment providers.
| Category | Examples |
|---|---|
| Identity & contact details | Name, email address, phone number |
| Booking & attendance data | Classes booked, attendance history, cancellations, transfers |
| Payment information | Transaction records. Card details are processed and stored directly by Our payment provider; We do not store full card numbers |
| Health information | Any condition, injury or pregnancy disclosed at booking or to an instructor, where relevant to Your safe participation in a Class |
| Communications | Emails, enquiry forms, and messages sent to Us, including via social media |
| Marketing preferences | Whether You've opted in or out of marketing communications |
| Website usage data | Pages visited, device and browser type, and similar data collected via cookies |
Where You disclose a health condition, this is treated as special category data under UK GDPR and is only used to keep You safe during a Class — see Our Legal Basis For Processing below.
We only process Your personal data where We have a lawful basis to do so:
We don't sell Your personal data. We share it only where necessary, with the following:
Any third party that processes data on Our behalf is contractually required to handle it securely and only for the purposes We specify.
We keep Your personal data only for as long as necessary for the purposes it was collected for. As a general guide:
Once data is no longer needed, We securely delete or anonymise it.
Under UK GDPR, You have the right to:
To exercise any of these rights, email [email protected]. We'll respond within one month.
Our website uses cookies and similar technologies to help it function properly, understand how visitors use the site, and, where You've consented, to support marketing. You can control or disable cookies through Your browser settings, though this may affect how the website performs.
Where any of Our service providers store or process data outside the UK or European Economic Area, We ensure appropriate safeguards are in place, such as Standard Contractual Clauses, to protect Your information to the same standard required under UK GDPR.
Our Classes have a minimum participation age of 18. We do not knowingly collect personal data from children. If You believe a child's data has been provided to Us, please contact Us so We can remove it.
We take appropriate technical and organisational measures to protect Your personal data against unauthorised access, loss, or misuse, including restricting access to approved systems and personnel only.
No method of transmission or storage is completely secure. While We work hard to protect Your information, We cannot guarantee absolute security.
We may update this Privacy Policy from time to time to reflect changes in Our practices or legal requirements. The latest version will always be available on this page.
If You have any questions, concerns, or complaints about how We handle Your personal data, contact Us at [email protected] and We'll do Our best to resolve it directly.
If You're not satisfied with Our response, You have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's data protection regulator, at ico.org.uk.
For any questions about this Privacy Policy, please email [email protected]
Heels and Feels Creative Ltd. · 2025